How Do We Measure an Audience? A New Filmmaker IQ LESSON!!

Jurassic World just set a record at the box office for opening weekend – but what do these box office numbers mean? How do we measure an audience? – It’s not always as simple as counting tickets. In this lesson we look at the techniques and methods studios and distributors use to calculate who has Read MoreRead More

from FilmmakerIQ.com http://ift.tt/1MFvphw